Fire Road

If you were to look across the entire bowling industry for the past 15 years, you would be hard pressed to find a line of bowling balls as popular as the Road series from Storm. Dating back to 1997 with the introduction of the original Thunder Road, this series has produced some of the most popular bowling balls of all time. One commentator on the PBA Tour put it bluntly: “If it says the word “road” in it, you drill it!” The reason that statement came out of his mouth was due to his experience on the PBA Tour and understanding the uniform demands of bowlers looking for a good ball reaction. The intent of the new Fire Road is to continue the traditions of predictability and reliability set forth with the original Road series, utilizing a more aggressive shell material to handle more oil without compromising the backend!

Looking at the core, we’ll power the Fire Road with the proven Inverted Fe3 Technology weight block first introduced in the Victory Road. This particular shape is extremely driller and bowler friendly; you would be hard pressed to find anyone who does not like the look and the hook of this shape! The advancements made in Fe³ allowed us to utilize a larger mass to increase the dynamics, upping the differential approximately 15%. But ball reaction is the product of both core and coverstock. And while the Victory Roads and Crossroad all utilize the proven R2S coverstock, we’re stepping it up a notch and encasing the weight block with an R2X blend that has previously been reserved for the biggest hitters like the Virtual Gravity. With a smoothly polished 1500-grit finish and pearl blend, the new Fire Road is sure to fire up the pins and the pocket. Are you getting fired up yet? We are!